{"id":24248,"date":"2013-11-22T00:00:00","date_gmt":"2013-11-22T05:00:00","guid":{"rendered":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/"},"modified":"2026-04-17T19:08:11","modified_gmt":"2026-04-17T23:08:11","slug":"avoid-bad-ugly","status":"publish","type":"post","link":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/","title":{"rendered":"Avoiding the Bad &#038; the Ugly with Competency Modeling"},"content":{"rendered":"<p><a href=\"https:\/\/workitect.com\/competency-models-consulting\/\"><img loading=\"lazy\" decoding=\"async\" title=\"Avoiding The Bad &#038; The Ugly With Competency Modeling\" class=\"alignright size-medium wp-image-21001\" src=\"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/iStock-828463804-300x200-1.jpg\" alt=\"\" width=\"300\" height=\"200\" \/><\/a>Do you know what makes for a successful competency model? It\u2019s not so much the broader basics, such as having the right behavioral descriptors or meeting the needs of key users \u2013 although these initial thoughts are valid and important. Instead, to truly work toward maximizing the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.<\/p>\n<h2>The nature of your business<\/h2>\n<p>What exactly defines the \u201cbad\u201d and \u201cugly\u201d of competency model building? Essentially, it is the downward spiral that occurs in the very beginning stage, when users do not understand or take into account the nature of the intended application \u2013 the factors that shape the data collection and analysis.<\/p>\n<p>For example, for a project to construct a competency model for new staff accountants working in a personal tax sector of a CPA firm, you know the competency model would need to be incorporated within a personal tax training program. When done correctly from the start, only then can adoption and real results take shape.<\/p>\n<p style=\"margin-bottom: 15px;\">As a result, aligning competencies within the context of your business is an essential first step, and there are many best practices you can follow. Here are three great examples:<\/p>\n<ol>\n<li style=\"margin-bottom: 15px;\"><em>Identify the most critical competencies by avoiding exhaustive lists and by keeping models smaller, thus more manageable.<\/em><br \/>\n<span style=\"font-size: xx-small;\">\u00a0<\/span><br \/>\nTry sticking with fewer than 14 competencies to help you maintain organizational focus. Include technical or functional competencies\u00a0to specifically address the job skills that define superior performance based on your organization\u2019s culture and vision. Anything beyond that becomes a greater challenge to manage, especially in times of performance reviews.<\/li>\n<li style=\"margin-bottom: 15px;\"><em>Remember the consequences of having too many irons in the fire.<\/em><br \/>\n<span style=\"font-size: xx-small;\">\u00a0<\/span><br \/>\nThis is never a good habit to follow, but it is particularly true when it comes to competency modeling. Instead, integrate your competency models into your existing recruiting and talent management processes in order to avoid having to manage a series of silos.<\/li>\n<li style=\"margin-bottom: 8px;\"><em>Think of brand competency modeling as a strategic business initiative.<\/em><br \/>\n<span style=\"font-size: xx-small;\">\u00a0<\/span><br \/>\nThink beyond your HR function, and position your competency models as strategic initiatives necessary to the success of your organization. Remember that employees are the advocates and sounding board for establishing competencies that make sense on the job. Don\u2019t neglect any feedback.<\/li>\n<\/ol>\n<h2>The solution, not the problem<\/h2>\n<p>When you position competency models as business solutions, instead of yet another HR process, they certainly seem far less \u201cugly\u201d. And by keeping competencies focused on the areas of greatest interest for your organization\u2019s success, the ROI of your competency models can only be increased.<\/p>\n<p>If you wish to learn more on how to connect competencies with your business strategies, <a href=\"https:\/\/workitect.com\" target=\"_blank\" rel=\"noopener noreferrer\">browse our website<\/a> for more tips and tools, or <a href=\"https:\/\/workitect.com\/competency-based-talent-management-free-proposal\/\" target=\"_blank\" rel=\"noopener noreferrer\">let us come to you<\/a> to help you build and implement the right model for your business.<\/p>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" title=\"Avoiding The Bad &#038; The Ugly With Competency Modeling\" class=\"aligncenter size-full wp-image-21706\" src=\"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Workitect_33018-copy.png\" alt=\"Workitect\" width=\"200\" height=\"66\" \/>To learn more about our <a href=\"https:\/\/workitect.com\/\">products and services<\/a>, and how competencies and competency models can help your organization, call 800-870-9490, email\u00a0<a href=\"mailto:edward.cripe@workitect.com\">edward.cripe@workitect.com<\/a><br \/>\nor use the contact form at \u00a0<a href=\"https:\/\/workitect.com\/competency-based-talent-management-free-proposal\/\">Workitect.<\/a><\/p>\n<p style=\"text-align: center;\">\u00a9\ufe0f2019, Workitect, Inc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you know what makes for a successful competency model? It\u2019s not so much the broader basics, such as having the right behavioral descriptors or meeting the needs of key users \u2013 although these initial thoughts are valid and important. Instead, to truly work toward maximizing the return on your HR investment, you must first&#8230;<\/p>\n","protected":false},"author":3,"featured_media":24251,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":"","_wp_rev_ctl_limit":""},"categories":[19],"tags":[38,39,59,24,48,25,119,79,28],"class_list":["post-24248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-competency-models","tag-business-strategy","tag-competencies","tag-hr","tag-hr-strategy","tag-interviewing","tag-job-competencies","tag-roi","tag-strategy","tag-talent-management"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Avoiding the Bad &amp; the Ugly with Competency Modeling<\/title>\n<meta name=\"description\" content=\"To maximize the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Avoiding the Bad &amp; the Ugly with Competency Modeling\" \/>\n<meta property=\"og:description\" content=\"To maximize the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/\" \/>\n<meta property=\"og:site_name\" content=\"Workitect\" \/>\n<meta property=\"article:published_time\" content=\"2013-11-22T05:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-17T23:08:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Blocks-iStock-157282175.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"765\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"dev\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"dev\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/\"},\"author\":{\"name\":\"dev\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/#\\\/schema\\\/person\\\/7025b9b32bd54cc3945b6bba65906b18\"},\"headline\":\"Avoiding the Bad &#038; the Ugly with Competency Modeling\",\"datePublished\":\"2013-11-22T05:00:00+00:00\",\"dateModified\":\"2026-04-17T23:08:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/\"},\"wordCount\":515,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Blocks-iStock-157282175.jpg\",\"keywords\":[\"business strategy\",\"competencies\",\"HR\",\"HR strategy\",\"interviewing\",\"job competencies\",\"ROI\",\"strategy\",\"talent management\"],\"articleSection\":[\"Competency Models\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/\",\"url\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/\",\"name\":\"Avoiding the Bad & the Ugly with Competency Modeling\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Blocks-iStock-157282175.jpg\",\"datePublished\":\"2013-11-22T05:00:00+00:00\",\"dateModified\":\"2026-04-17T23:08:11+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/#\\\/schema\\\/person\\\/7025b9b32bd54cc3945b6bba65906b18\"},\"description\":\"To maximize the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#primaryimage\",\"url\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Blocks-iStock-157282175.jpg\",\"contentUrl\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/Blocks-iStock-157282175.jpg\",\"width\":765,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/avoid-bad-ugly\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Avoiding the Bad &#038; the Ugly with Competency Modeling\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/#website\",\"url\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/\",\"name\":\"Workitect\",\"description\":\"Competency-Based Talent Solutions\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/#\\\/schema\\\/person\\\/7025b9b32bd54cc3945b6bba65906b18\",\"name\":\"dev\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1af0af1aeb400cfad874c6d8551adb5ce3b013372f3a90642db178825cc9ddbe?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1af0af1aeb400cfad874c6d8551adb5ce3b013372f3a90642db178825cc9ddbe?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/1af0af1aeb400cfad874c6d8551adb5ce3b013372f3a90642db178825cc9ddbe?s=96&d=mm&r=g\",\"caption\":\"dev\"},\"sameAs\":[\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\"],\"url\":\"https:\\\/\\\/demo.wwwebdesignstudios.com\\\/client05\\\/author\\\/dev\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Avoiding the Bad & the Ugly with Competency Modeling","description":"To maximize the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Avoiding the Bad & the Ugly with Competency Modeling","og_description":"To maximize the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.","og_url":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/","og_site_name":"Workitect","article_published_time":"2013-11-22T05:00:00+00:00","article_modified_time":"2026-04-17T23:08:11+00:00","og_image":[{"width":765,"height":800,"url":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Blocks-iStock-157282175.jpg","type":"image\/jpeg"}],"author":"dev","twitter_card":"summary_large_image","twitter_misc":{"Written by":"dev","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#article","isPartOf":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/"},"author":{"name":"dev","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/#\/schema\/person\/7025b9b32bd54cc3945b6bba65906b18"},"headline":"Avoiding the Bad &#038; the Ugly with Competency Modeling","datePublished":"2013-11-22T05:00:00+00:00","dateModified":"2026-04-17T23:08:11+00:00","mainEntityOfPage":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/"},"wordCount":515,"commentCount":0,"image":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#primaryimage"},"thumbnailUrl":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Blocks-iStock-157282175.jpg","keywords":["business strategy","competencies","HR","HR strategy","interviewing","job competencies","ROI","strategy","talent management"],"articleSection":["Competency Models"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/","url":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/","name":"Avoiding the Bad & the Ugly with Competency Modeling","isPartOf":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/#website"},"primaryImageOfPage":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#primaryimage"},"image":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#primaryimage"},"thumbnailUrl":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Blocks-iStock-157282175.jpg","datePublished":"2013-11-22T05:00:00+00:00","dateModified":"2026-04-17T23:08:11+00:00","author":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/#\/schema\/person\/7025b9b32bd54cc3945b6bba65906b18"},"description":"To maximize the return on your HR investment, you must first consider the relationship between business needs and where a competency framework makes sense.","breadcrumb":{"@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#primaryimage","url":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Blocks-iStock-157282175.jpg","contentUrl":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-content\/uploads\/2026\/04\/Blocks-iStock-157282175.jpg","width":765,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/avoid-bad-ugly\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/demo.wwwebdesignstudios.com\/client05\/"},{"@type":"ListItem","position":2,"name":"Avoiding the Bad &#038; the Ugly with Competency Modeling"}]},{"@type":"WebSite","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/#website","url":"https:\/\/demo.wwwebdesignstudios.com\/client05\/","name":"Workitect","description":"Competency-Based Talent Solutions","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/demo.wwwebdesignstudios.com\/client05\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/demo.wwwebdesignstudios.com\/client05\/#\/schema\/person\/7025b9b32bd54cc3945b6bba65906b18","name":"dev","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/1af0af1aeb400cfad874c6d8551adb5ce3b013372f3a90642db178825cc9ddbe?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1af0af1aeb400cfad874c6d8551adb5ce3b013372f3a90642db178825cc9ddbe?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1af0af1aeb400cfad874c6d8551adb5ce3b013372f3a90642db178825cc9ddbe?s=96&d=mm&r=g","caption":"dev"},"sameAs":["https:\/\/demo.wwwebdesignstudios.com\/client05"],"url":"https:\/\/demo.wwwebdesignstudios.com\/client05\/author\/dev\/"}]}},"_links":{"self":[{"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/posts\/24248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/comments?post=24248"}],"version-history":[{"count":1,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/posts\/24248\/revisions"}],"predecessor-version":[{"id":24250,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/posts\/24248\/revisions\/24250"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/media\/24251"}],"wp:attachment":[{"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/media?parent=24248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/categories?post=24248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/demo.wwwebdesignstudios.com\/client05\/wp-json\/wp\/v2\/tags?post=24248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}